Tag Archives: jobs

The Social Recruiting Era: 79% of Jobs are Posted on Social Media

An Inside Look at Social Recruiting in the USA finds that LinkedIn is the most popular site for posting jobs with 77 percent of openings shared there. Twitter comes in second with 54 percent, followed by Facebook, which came in a distant third with just 25 percent. The report also found that the Northeast region is the most active in social recruiting and the Midwest is the least active region. In addition, the Northeast uses LinkedIn and Twitter most heavily while Facebook usage is heaviest in the West, including Alaska and Hawaii.

The report details findings from actual social network activity data pulled from the Bullhorn Reach user network of more than 77,500 recruiters. The goal of the report is to provide insight into which social platforms are leveraged the most to recruit candidates across various U.S. regions and industries.

Some additional interesting findings include:

 

  • 21 percent of jobs are posted to all three social networks;
  • 21 percent are not posted to social media sites at all;
  • 55 percent of U.S. jobs are posted to two or more social networks at a time; and
  • 24 percent are posted to only one network.

“While LinkedIn continues to hold its position as the most widely used social network for recruiting, the fact that a majority of jobs are posted to at least two channels reinforces the notion that social networking should never be overlooked in any candidate’s job search,” said Art Papas, president and CEO of Bullhorn. “We designed these reports to be a resource for recruiters and job seekers alike so they can determine the best ways to find talent and jobs based on their industries and geographies.”

The report also ranked the social recruiting activity among U.S. recruiters in all 50 states and determined that the top 10 most active states for posting jobs on social media include:

  1. Maine
  2. New Hampshire
  3. Mississippi
  4. Oklahoma
  5. Massachusetts
  6. Alabama
  7. Connecticut
  8. Oregon
  9. Ohio
  10. Rhode Island

While there is a wide variation of social recruiting activity across industries, the top 10 industries embracing the movement include:

  1. Restaurant
  2. Advertising/PR
  3. Nonprofit
  4. Fashion
  5. Healthcare
  6. Food service/Catering
  7. Technology
  8. Education
  9. Accounting
  10. Communications

The full report breaks down the usage of each social media network by region and by industry.

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Networking Advice: 5 Tips for an Effective Elevator Pitch

Tell me … what do you do, who you do it for, why you do it and what can you do for me?

And tell me quickly.

Such is the challenge of the elevator pitch – a personal marketing spiel seldom delivered in elevators, but a staple of networking.

A skillful elevator pitch can be the foundation upon which new professional relationships are built. A not-so-skillfull pitch will make sure you are forgotten — or, even worse, leave a bad impression with a potentially valuable contact.

“The perfect elevator pitch should take no more than 30 seconds and incorporate your number of years of experience, areas of expertise, key skills and some key projects or brands that you have been associated with,” says Jessica Bedford of niche recruiting firm Artisan Creative. “If there is anything that makes you stand out, work that into your pitch as well.”

Yes, easier said than done – but doable, nonetheless.

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Employment Forecast Raised by U.S. Business Economists

Employment will improve more this year than economists previously estimated, helping the world’s largest economy to keep growing, a private survey showed.

Payrolls will rise 170,000 a month on average in 2012, up from a November projection of 127,000, according to the results of a survey by the National Association for Business Economics issued today in Washington. Unemployment will average 8.3 percent, down from 8.9 percent in the prior forecast.

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Green economy weathered recession well, report says

Since the mid-1990s, green jobs in San Diego County have grown more than twice as fast as the overall average and weathered the past two recessions better than most other industries, according to a report released Tuesday by Next10, a research organization focused on the environmental industry.

According to the report, there were 20,500 “green economy” workers in San Diego County at the beginning of 2010 — the most-recent year for comprehensive data — compared to just 12,400 in 1995.

Those jobs — including solar-panel installers, wind-turbine manufacturers, biofuel developers, energy conservation consultants, recycling collectors, wastewater processors and “clean-building” designers — grew at an average pace of 4 percent per year, compared to 1.8 percent for the overall workforce.

Even at the depths of the Great Recession, green jobs held steady in San Diego County. Only 300 jobs were lost — a 1 percent drop in employment — that compared to a 4.5 percent drop in the county’s total workforce.

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